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Effective Date: February, 2026

M&M Floor Cleaning (“M&M,” “we,” “us,” or “our”) values your privacy. This Privacy Policy explains how we collect, use, share, and protect information when you visit www.mandmfloorcleaning.com (the “Site”), request an estimate, schedule services, communicate with us, or otherwise interact with us (collectively, the “Services”).

Contact Us
M&M Floor Cleaning
Address: 7200 Twin Lakes Road, Rockwell City, IA 50579
Phone: 712-469-3526
Email: lamar@mandmfloorcleaning.com

1) Information We Collect

A. Information You Provide

We may collect information you choose to share with us, such as:

  • Contact details: name, email, phone number, mailing/service address

  • Service & estimate details: type of flooring (e.g., VCT, tile, LVP), room names, approximate square footage, condition notes, preferred dates/times, budget notes

  • Photos/videos you submit (e.g., floor condition photos for estimates)

  • Communication content: messages, emails, texts, chat conversations, and information you provide during phone calls

  • Billing details: invoice and payment status information (note: if you pay by card, card data is typically handled by a third-party processor, not stored by us)

B. Information Collected Automatically

When you use our Site, we may automatically collect:

  • Device and network data: IP address, device type, browser type, operating system

  • Usage data: pages visited, time on page, clicks, referring/exit pages

  • Approximate location: inferred from IP address

  • Cookies & tracking identifiers: as described in Section 6

C. Information from Third Parties

We may receive information from:

  • Advertising partners (e.g., Meta/Facebook, Google) when you interact with our ads

  • Analytics providers that help us understand Site traffic and conversions

  • HighLevel and connected tools that collect form submissions, appointment requests, and communication history

2) How We Use Your Information

We use information to:

  • Provide and manage services (estimates, scheduling, dispatching, job completion, customer support)

  • Communicate with you (confirmations, reminders, follow-ups, service updates)

  • Respond to inquiries and provide quotes/estimates you request

  • Process billing and payments (invoicing, receipts, collections as needed)

  • Run marketing and advertising (including retargeting—see Section 6)

  • Improve our Site and services (analytics, troubleshooting, training, quality control)

  • Protect security and prevent fraud

  • Comply with legal obligations (tax, accounting, responding to lawful requests)

3) How We Share Your Information

We do not rent your personal information. We may share your information in these situations:

A. With Service Providers (Vendors)

We use trusted vendors to operate our business. That can include:

  • HighLevel (CRM, forms, scheduling/automation, messaging/logs, and related functionality)

  • Website hosting and IT/security vendors

  • Email and SMS delivery providers

  • Analytics providers

  • Payment processors (if used)

These vendors may access information only to perform services for us and are expected to protect it.

B. With Advertising & Analytics Partners

We may share limited information (often via cookies/pixels) with:

  • Meta (Facebook/Instagram)

  • Google Ads / Google Marketing Platform

This helps us measure ad performance, attribute conversions (like form submissions), and run retargeting campaigns.

C. For Legal and Safety Reasons

We may disclose information if we believe it’s necessary to:

  • Comply with law, court order, subpoena, or lawful request

  • Protect our rights, customers, employees, or the public

  • Investigate fraud, security incidents, or misuse of our Services

D. Business Transfers

If we’re involved in a merger, acquisition, financing, reorganization, or sale of assets, information may be transferred as part of that transaction.

4) Your Choices and Controls

A. Email Preferences

You can opt out of promotional emails by using the unsubscribe link in the email. You may still receive important service-related messages (e.g., appointment confirmations, invoices).

B. Text Messages (SMS/MMS)

If you receive texts from us, you can opt out at any time by replying STOP. Message and data rates may apply depending on your carrier.

C. Calls

If you prefer not to receive calls, tell us. We’ll honor reasonable requests, though we may still need to contact you about an active estimate or appointment.

D. Cookie and Ad Controls

You can control cookies through:

  • Your browser settings (block/delete cookies)

  • Any cookie preference controls we provide (if enabled)

  • Platform tools:

    • Google Ads settings (ad personalization controls)

    • Meta ad preferences (ad settings)

(Blocking certain cookies may affect Site functionality.)

5) Data Retention

We keep personal information only as long as needed for:

  • Providing services and support

  • Maintaining business records (e.g., tax/accounting requirements)

  • Resolving disputes

  • Enforcing agreements and protecting against fraud
    Retention periods vary based on the type of data and legal/business requirements.

6) Cookies, Pixels, and Retargeting (Facebook/Google)

We use cookies and similar technologies to support Site functionality, analytics, and marketing. This may include:

A. Analytics

We may use analytics tools to understand how visitors use our Site (e.g., pages visited, actions taken) so we can improve performance and user experience.

B. Advertising / Retargeting

We use Meta (Facebook/Instagram) Pixel and Google Ads tags (or similar) to:

  • Measure conversions (e.g., estimate request submissions)

  • Build audiences for retargeting (showing ads to people who previously visited our Site)

  • Improve ad relevance and campaign performance

These tools may collect information such as your IP address, device identifiers, browser activity, and interactions with our Site. Meta and Google may use this data under their own privacy policies.

C. Do Not Track

Some browsers offer “Do Not Track” settings. Because there is no consistent industry standard for responding, we may not respond uniformly to these signals.

7) Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8) Children’s Privacy

Our Services are not directed to children under 13, and we do not knowingly collect information from children under 13. If you believe a child has provided us personal information, contact us and we will take appropriate steps to remove it.

9) Third-Party Sites and Services

Our Site may link to third-party websites or tools (including scheduling or payment services). We are not responsible for the privacy practices of those third parties. Please review their privacy policies directly.

10) U.S. State Privacy Rights (Including California)

Depending on where you live, you may have rights to:

  • Request access to personal information we have about you

  • Request correction of inaccurate information

  • Request deletion of certain information (subject to legal exceptions)

  • Opt out of certain processing, such as some forms of targeted advertising (where applicable)

Submitting a Request

Email lamar@mandmfloorcleaning.com with the subject line “Privacy Request” or call 712-469-3526.
We may need to verify your identity before responding.

Non-Discrimination

We will not discriminate against you for exercising your privacy rights.

California “Do Not Sell or Share” Notice (If Applicable)

We do not sell personal information for money. However, some retargeting/analytics activities may be considered “sharing” under California law. To opt out of such sharing, you can:

  • Adjust cookie preferences (if available on our Site)

  • Use browser controls to limit cookies

  • Use Google and Meta ad preference tools

  • Contact us at [BUSINESS EMAIL] with the subject line “Do Not Sell or Share”

11) Photos and On-Site Information

If you provide photos (or we take photos with your permission) for estimates, documentation, or marketing:

  • We use them for the purpose described at the time collected

  • If used for marketing, we try to avoid including sensitive personal details

  • You may request we stop using a photo in marketing by contacting [BUSINESS EMAIL]
    (Note: we may still retain records for documentation, warranty, or business/legal needs.)

12) Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will update the “Last Updated” date when we do. If changes are significant, we may also provide additional notice on the Site.

13) Contact Us

If you have questions about this Privacy Policy or your information, contact:

M&M Floor Cleaning
Address: 7200 Twin Lakes Road, Rockwell City, IA 50579
Phone: 712-469-3526
Email: lamar@mandmfloorcleaning.com

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